Our Board of Directors represents a diverse mix of co-operatives from across British Columbia, bringing together expertise from community-driven organizations. Together, they provide strategic governance and stewardship to guide BCCA’s purpose and vision.
Our dedicated staff team brings a rich blend of expertise in co-operative management, engagement, marketing, and education. United by a passion for serving our members, we work to strengthen connections, share knowledge, and amplify the co-operative advantage—empowering co-ops across BC to grow, collaborate, and thrive.
Tara Chernoff, Executive Director
Tara joined BCCA in July 2024 and is based in the qathet Region on the Sunshine Coast. A cooperative enthusiast with 15 years of experience in the credit union sector, she holds a Master’s in Cooperative and Credit Union Management, a BA in Communication, a Graduate Certificate in Social Innovation, and is a Certified Marketing Specialist. Tara is passionate about sustainable business models, climate justice, and community development. Outside work, she enjoys hiking, yoga, and reading. She co-founded the Powell River Chapter of 100+ Women Who Care, which has raised over $300,000 for local charities.
Madelyn Read, Community Engagement & Education Manager
Madelyn (she/her) is a co-op educator, community organizer, and musician with a passion for building sustainable and inclusive communities. She has 10 years of experience as a convener and organizer, having worked as a community arts festival producer, workshop facilitator, and youth camp leader. Her approach to work is informed by an education in cultural studies and sustainable business leadership, and a commitment to creating spaces where everyone feels valued and empowered. As someone who has directly benefitted from co-op education programs, Madelyn is passionate about bringing co-op education to the masses so that everyone can appreciate the benefits of co-operatives in their communities and participate in shaping a more democratic economy.
Aaron Rideout, Marketing and Membership Manager
Aaron is passionate about digital marketing, content creation, member engagement, and excels at building relationships with diverse stakeholders. His experience spans marketing in the credit union space, co-founding a creative agency, and building a travel portal for Tofino. Outside of work, he enjoys mountain biking, skiing, and planning dance parties for parents.
